Wendy’s is taking a darkly delightful jab at its fast-food rival McDonald’s with its latest limited-time offering—the “Meal of Misfortune,” a collaboration with Netflix’s gothic hit series “Wednesday.”
This unique launch is not just a marketing stunt; it’s a clever, theme-driven menu designed to coincide with the release of “Wednesday” Season 2 Part 1 on August 6. Complete with creepy packaging, mystery sauces, and a hauntingly red Frosty, Wendy’s is embracing the macabre with flavor and flair.
What Is Wendy’s Meal of Misfortune?
Officially launched on August 4, 2025, across U.S. restaurants and the Wendy’s app, the Meal of Misfortune is a spooky twist on the classic fast food combo—think McDonald’s Happy Meal, but addams-ified.
Here’s what’s inside:
- Rest in 10-Piece Nuggets
- Cursed & Crispy Fries (Small)
- Raven’s Blood Frosty (Small) – dark cherry swirl on Vanilla (or Chocolate) Frosty
- 2 Dips of Dread – randomly selected from four fiery sauces
- Spoon of Gloom – an ominous utensil fit for a gothic feast
- Custom Wednesday-themed packaging
The Four Dips of Dread – Mysterious, Spicy, and Surprising
The sauces are a mystery—Wendy’s is keeping the exact ingredients under wraps. Each meal includes two out of four possible sauces, so fans will need to return multiple times to try them all.
Dip Name | Description (Hinted) |
---|---|
You Can’t Hyde | A fiery kick—possibly hot pepper or ghost chili |
This Will Sting | Likely a sweet-spicy combo, like hot honey mustard |
Grave Mistake | A smoky or chipotle twist, eerie but addicting |
Nowhere to Woe | Possibly tangy or vinegar-based, sharp and bold |
According to Wendy’s, “some souls will have a spicier experience than others.”
Raven’s Blood Frosty – A Sinister Treat
The Raven’s Blood Frosty is a true show-stealer. Featuring a dark cherry swirl on vanilla or chocolate Frosty base, it’s served in an exclusive Wednesday-themed cup with a Spoon of Gloom. It’s visually striking and designed to look like something straight out of Nevermore Academy’s lunch hall.
Global Availability
The Meal of Misfortune is rolling out globally:
Location | Availability Date |
---|---|
United States | August 4, 2025 |
Netflix Premiere | August 6, 2025 |
Canada | August 11, 2025 |
Puerto Rico, Bahamas, Guam | August 11, 2025 |
A Marketing Masterstroke with a $10,000 Game Bonus
Wendy’s is also promoting the collab with a digital game called “Escape from Wednesday’s Woe”—exclusive to the U.S. Wendy’s app. Players can win up to $10,000, earn exclusive in-app rewards, and enjoy an immersive Wednesday-themed experience.
Lindsay Radkoski, U.S. CMO at Wendy’s, called the campaign “a match made in dark, dry-witted heaven,” saying it captures the unique edge both brands bring to pop culture.
Wendy’s has once again proven that fast food marketing doesn’t have to be boring. With the Meal of Misfortune, they’ve combined spice, satire, and style to deliver a one-of-a-kind experience.
By trolling McDonald’s and collaborating with a fan-favorite show like Wednesday, Wendy’s taps into pop culture with perfect timing. Whether it’s for the eerie sauces, the blood-red Frosty, or the chance to win cash, this is one “unhappy meal” you’ll be happy to try.
FAQs
Can I choose the sauces in the Meal of Misfortune?
No. You receive two random mystery sauces with each order, encouraging multiple visits to try all four.
Is the Raven’s Blood Frosty available separately?
Currently, it’s part of the Meal of Misfortune only and served in a themed cup with a Spoon of Gloom.
Is the Meal of Misfortune available outside the U.S.?
Yes! It launches August 11 in Canada, Puerto Rico, Bahamas, and Guam.